Questions
What people ask before they join, answered straight. Anything not covered here, bring it to a call with Jayden or Gavin.
About the programme
The Complete Practitioner is for coaches, practitioners, healers and therapists. Most people who join already hold certifications. They're good at the work, and they want a practice that's full.
The Complete Practitioner gives you seven protocols with follow-along scripts you read word for word, the Reverse Identity System, the client systems Jayden and Gavin use in their own business, and the Complete Practitioner AI.
Identity comes first, then your offer, then your marketing.
The Complete Practitioner is coaching and business training. It doesn't diagnose or treat medical or mental health conditions, and it doesn't replace therapy.
The course teaches members to refer a client who is struggling beyond their skills to a therapist or licensed professional.
Jayden Johnson and Gavin Speaks run the Complete Practitioner. Jayden is a business strategist and NLP Practitioner with 11 years in online marketing and business, and he teaches the offer and marketing parts.
Gavin is a transformational coach with 19 years in coaching and online business. He wrote the protocols and teaches them. Their One Session Method community on Skool has 700+ members.
The One Session Method is a separate starter course, and the Complete Practitioner builds on it. Jayden puts it this way: the Complete Practitioner "is more processes," and it also shows you the marketing.
Most members take the One Session Method first. Several Complete Practitioner protocols use it as one of their steps.
The training happens inside the One Session Method community on Skool. That's where you watch the lessons and work the protocols. You ask your questions there too, so it's all in one place.
You earn a solid crystal plaque with your name engraved into it by passing an in-depth test. No test, no plaque. The plaque isn't a licence or a qualification.
The Complete Practitioner's performance guarantee covers you. Post it in the group and we work it through with you. If that doesn't move it, Gavin shifts you live himself.
If it still hasn't moved, you get a one to one with Gavin. There's no cap and no time limit.
The protocols and your clients
The protocols are coaching tools for the everyday feelings that hold people back. They work on things like the sting of a painful memory, money blocks, nerves before a big step, the "I'm a fraud" feeling, self-doubt and a busy mind.
The client rates the feeling from 0 to 10 before and after, and the aim is to bring it below 3. Many people feel a change in one session. Some need more.
The Complete Practitioner protocols aren't meant for serious or complex cases. The course tells members to refer a client who is struggling beyond their skills to a therapist or licensed professional.
Negative Memory Release, for example, is for everyday hard memories, like a break-up, divorce, debt or a loss. Gavin also says not to take on clients who feel almost nothing at all, because they usually need different help.
Let the client's problem guide you. Complete Practitioner members use an intake form before the session to learn what the client is facing.
When you serve one clear problem, you need fewer tools, because clients arrive knowing what they want help with. Gavin says the protocols are "always irrelevant" to the client, who cares about the problem.
Book 90 minutes while you're learning the protocols. Gavin runs his own sessions in about an hour. Collect the client's details before the call, through a form or short videos, so the session time goes on the work.
If you run out of time, Gavin usually runs a little over. If either of you can't stay, stop there and book another session.
A session is finished when the feeling has dropped below 3 and the client can't easily bring it back. Gavin tests it by asking them to try to feel the problem again. If they can't reach it in the session, he's done.
He still leaves the door open, so they can book again if something new comes up.
Check it before the session ends. Ask the client to picture themselves a week, a month and a year from now. If they feel the change won't last, keep going.
Gavin also tells clients that the high after a session settles into a calm, steady feeling, and that's normal. Give them a small action step to take soon, and let them know they can book again.
That's fine, because a client can work by feeling instead. Gavin calls it "feelization instead of visualization," and he says it "works just the same."
Some people do better with sound. You can also ask, "How do you know when you're happy?" to learn how a client notices their feelings.
Yes. Complete Practitioner members are encouraged to pair up and practise the protocols on each other, and you run each protocol on yourself first.
Gavin told the first group they could start connecting by chat or direct message straight away. One member later said she'd done lots of practice sessions with others in her group.
Yes. Jayden says you technically need one from day one, though in practice he suggests making a few sales first and then adding it. The Complete Practitioner has a lesson on client agreements with a template.
Send it before the payment link, and keep it fair to the client. The course doesn't give legal advice, so check yours with a lawyer where you live.
No. The Complete Practitioner doesn't give legal advice. When a member asked about the rules on claims, Gavin said it was outside the course's scope, because Jayden and Gavin aren't lawyers.
Speak to a lawyer or solicitor where you work. If your work sits close to health topics, Jayden suggests adding a clear disclaimer to your client agreement.
Pricing your work
Start from your market and your offer. Gavin says he can't give a price until he knows who you help and what you're offering. Then work back from the life you want, like how many clients and hours you want each week.
For a member working with executives, he suggested starting at $3,000 and raising it once the first 5 to 10 clients go well.
Because clients pay for a result they can name. In the Complete Practitioner, a one-session offer is built around one clear problem, and the practitioner keeps working with the client until the agreed result is reached.
A longer programme can take on a different problem each session. Gavin says his own clients were paying "for a specific result."
Gavin's view is that you can't help everyone, and people who are ready often find a way. He says they "will save up for it," and adds, "Even if it takes them five years."
If someone can't afford you, you can offer something free. Gavin once gave people who couldn't pay free access to a programme. He kept pay-what-you-can pricing for groups and says to avoid it for one-to-one work.
Price your packages by how close people get to you. Gavin's example has a digital option at $3,000, one-to-one at $10,000 and in person at $25,000. Share all of them and ask which one the client likes best.
His full guide to packages is in The Arbitrage Method. It's a bonus you get if you join in your first 21 days and pay in full or in 2 payments of $1,600.
Start with one-to-one if you're new. Gavin says it helps you get to know your market and your clients first. Later, a group lets you help more people at once while your one-to-one price goes up.
Every Complete Practitioner seat includes two recorded trainings with Gavin, on running the protocols with a group and on building a group offer.
Use a small, low-cost offer as the trailer and a bigger programme as the movie. Gavin suggests a front-end offer of around $17 to $47 to bring people in.
In the longer programme, each session works on a different problem the client has.
Agree on it before the client pays. In Jayden and Gavin's business, a sales call checks whether they can help, and clients know the work covers inner blocks. An intake form then fills in the details.
If you're unsure you can get the full result, say so. Gavin tells people, "I know I can help you make progress, but I don't know if I can get you to the actual result that you want."
Getting clients
Yes, at least for your ads. Jayden and Gavin now call a niche a "real-world problem," meaning one clear problem you know you can solve. Aim for a problem that feels at least 7 out of 10 to the people who have it.
Gavin admits he finds it very hard to stick to one topic in his own free content. For ads, he niches down as far as he likes.
Pick one platform and master it before you add another. Gavin says YouTube is "probably the highest quality traffic that you can get, but it takes time."
Facebook and Instagram ads show you data sooner, so you can measure what's working. If you can spend $300 to $500 a month on ads, he suggests starting there.
The Complete Practitioner ads lessons suggest at least $15 a day, and the budget is up to you. Give an ad time before you judge it.
Jayden says an ad that has spent $5 or $10 hasn't spent enough for you to know anything yet. Change one thing at a time, because if you change two, you won't know what worked.
Start by talking with people. Jayden encourages speaking with everybody at the beginning, because it's how you learn who you're attracting and what they need. Every seat also includes The 'No-Call' Client System for landing clients by DM.
Gavin tells members that setbacks are normal. He once quit his job to start his business, it didn't work out, and he went back to a job for two years before going part time.
Team up with someone who has the skills you don't. Gavin learned from Tony Robbins that business owners tend to be visionaries, managers or talent, and it helps to know which one you are.
In Jayden and Gavin's business, Jayden runs the ads and the sales calls, and Gavin does the client work.
Ask right at the end of the session, while the client can feel the change. Gavin asks then and there and sends a link where the client records a short video.
Short video testimonials work better than screenshots. In a group, making sure nobody gets left behind is what leads to the most testimonials.
Joining
On the free 30-minute call, you talk with Jayden or Gavin about where your practice is now and whether the Complete Practitioner fits. Jayden's calls are by phone and Gavin's are on Google Meet.
Your booking email tells you which. Please be on time and somewhere quiet. Come ready to talk about joining.
Yes, you can move your call with 24 hours' notice. Rebooking with less notice than that costs $250.
The Complete Practitioner's public price is $5,000. New members get a time-limited price of $3,000 paid in full, 2 payments of $1,600, or 7 payments of $500.
If you join in your first 21 days and pay in full or in 2 payments, you get three extra bonuses.
Every seat comes with three bonuses: The 'No-Call' Client System, The Sold Out Retreat Method and The Niche Of 1 System.
Join in your first 21 days and pay in full or in 2 payments of $1,600, and you also get The 90 Day Payback Plan, The Arbitrage Method and Negative Habit Removal. The 7-payment plan doesn't include those three.
No, the Complete Practitioner and the Complete Practitioner AI are non-refundable. The Complete Practitioner comes with a performance guarantee instead. The One Session Method has a 30-day refund.
A free 30 minute call. Tell us where your practice is today, and we'll tell you straight whether the Complete Practitioner fits.
Book your call Jayden's calls are by phone. Gavin's are on Google Meet.